Hello! I'm Ashley — a freelance Creative Director and designer based in Indianapolis.
I design brand systems and visual experiences across experiential, print, out-of-home, digital, and even AI. My work focuses on creating cohesive, scalable creative that brings clarity and impact to complex ideas.
I’ve partnered with teams at NetApp, Built, SalesAI, and Opus Agency, contributing to projects for brands like Google. Before going freelance, I spent eight years at Salesforce leading a multidisciplinary creative team and shaping brand expression across campaigns, events, and global initiatives.
Alongside my client work, I run Pale Fox Designs, where I create hand-painted cards, prints, and original artwork, a practice that keeps me close to craft and personal expression.
I bring a balance of strategic thinking, hands-on design, and creative leadership to every project.
LinkedIn: www.linkedin.com/in/ashleyvdavis
Instagram: www.instagram.com/palefoxdesigns
Personal Website: www.palefoxdesigns.com
Take a peek at some of the fun stuff I like to create in my free time!
