Camp Physicals Poster

This project centered around driving utilization towards scheduling kids' sports and camp physicals. Because we already had a campaign going with this specific client ("Route to Well-Being" campaign to drive overall engagement and brand awareness), I tried to incorporate a similar feeling to this design. I integrated mountain imagery and paired that with a camping theme to drive home the camp physicals aspect of this campaign. 

Below is a magnet that more properly marries the two ideas, borrowing elements from the physicals poster and pairing that with the route to well-being poster.
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